Manhattan Research Releases Physician Digital Media Planning Guide
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While most marketers have accepted that nearly all physicians are online today, the more difficult part is figuring out where to find these physicians on the World Wide Web. Finding the right promotional mix for connecting with physicians can be a challenging proposition, as physicians use third-party sites - such as the WebMD Professional Network, the New England Journal of Medicine, or specialty specific sites - more frequently than they use pharma-owned properties. Message on the occasion of World AIDS Day
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On this World AIDS Day we are filled with both hope and concern.
Hope because significant progress has been made towards universal access. New HIV infections have dropped. Fewer children are born with HIV. And more than 4 million people are on treatment.
Hope because significant progress has been made towards universal access. New HIV infections have dropped. Fewer children are born with HIV. And more than 4 million people are on treatment.
EU-funded researchers use gene therapy to slow brain disease
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The brain disease X-linked adrenoleukodystrophy (ALD) can be treated with a combination of gene therapy and blood stem cell therapy, new EU-funded research shows. The research is part of the X-ALD (X-linked adrenoleukodystrophy: pathogenesis, animal models and therapy) project, which received EUR 1.8 million under the 'Life sciences, genomics and biotechnology for health' Thematic area of the EU's Sixth Framework Programme (FP6).
85% of Online Europeans Use the Internet for Health Information
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In 2009, 85% of online Europeans in the United Kingdom, Germany, France, Italy, and Spain turn to the Internet and other technologies for health and prescription drug information, according to the latest Cybercitizen Health® Europe v9.0 study from healthcare and pharmaceutical market research company Manhattan Research. The collaboratively-edited Wikipedia again proves to be a top online health resource for consumers in all of the countries surveyed. International Diabetes Federation drives global action ahead of World Diabetes Day
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In many countries, November is diabetes awareness month, with November 14 - World Diabetes Day - the most significant date on the diabetes calendar. The need to increase diabetes awareness grows ever year with the increasing impact of the disease worldwide.
European Partnership for Action against Cancer
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At the end of September month, in Brussels, over 300 cancer organisations, patients and cancer survivors, health professionals, researchers, health authorities and health ministers gather to mark the official launch of the European Partnership for Action against Cancer. Advanced Semantic Knowledge-Based Bio-Medical Search Solution
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A web browser that can understand technical terms in life sciences and automatically find additional resources and services has been developed by European researchers. It could lead to a new generation of intelligent search engines. The life sciences community has built numerous databases - such as for gene sequencing and information about diseases - that are available to researchers as 'grid' services.
More Pharma News ...
- Cleveland Clinic Top 10 Medical Innovations for 2010
- Health 2.0 on the Rise - 35% of U.S. Adults Use Social Media for Medical Information
- Physician Smartphone Adoption Rate to Reach 81% in 2012
- 102.3 Million Patients Online for Prescription Drug Information, Doubled in Past Four Years
- EU-funded researchers hunt down tumour killers using bacteria
- New Capgemini study points to recovery in the life sciences industry
- How Oncologists Use the Internet and Other Technologies